Forrester, a market research firm states that the brands who prioritize customer experience are growing very fast when compared to those who do not. The retail customer experience is not just about the E-commerce storefront, the brands need to think Omni-channel. It includes all the touch-points from all over the customer journey, from shopping and checkout [...]
The fashion industry is going through a huge digital transformation, shift can be seen from the offline stores to the channels and devices driven by technology. The fashion industry is now embracing these changes...
Merchant Center is the commanding application for the platform of commercetools which enable you to effectively manage each and every aspect of the commercetools project. The leading-edge API approach...
In the Forrester Wave™ B2C Commerce Suites, Q2 2020 report, commercetools is named as a leader in B2C commerce being the next-generation commerce software company. It is the new-school...
The leading brands and retailers are already done working with outdated Oracle Commerce platforms. Still, many of them are worried about huge investments which they have already made in ATG. commercetools is a modern commerce platform designed for today and tomorrow based on MACH principle which encompasses Microservices, API-first, Cloud-native and Headless. They help you migrate [...]
