Selling things has become tougher now than ever before. 

Of course, you do have the convenience of being able to sell stuff across boundaries, collect payments in a wide variety of ways, and also reach more people – all with eCommerce capabilities. 

However, the tough part is that customers have a lot of options to choose from. They can pick either you or one of your several competitors. 

So how do you get picked over others?

For that, you need to offer:

  • A better user experience
  • Fast speed 
  • More convenience
  • Wider accessibility
  • And easy findability, 

Now all that isn’t possible with a website or a mobile app alone. You need something that’s the best of both worlds. And that’s where Progressive Web Apps come in. 

And in 2022, these progressive web applications (PWAs) are revolutionizing eCommerce and solving all the woes you faced in 2021 and before.

So let’s check out what PWAs are and which eCommerce woes can PWAs solve for you.

What are Progressive Web Apps?

Progressive web application or PWA is a new-age, cutting-edge technology that is used to bring together the wide accessibility and reach of websites with the functionality and user experience of native apps. 

PWAs are basically highly responsive web apps that much like native apps, allow push notifications, cross-platform accessibility, and personal data syncing facilities. 

However, there is no need to download PWAs (they load like websites on browsers). This makes them a better alternative to the ever-expanding flurry of mobile applications. 

Now let’s check out how you can leverage the power of progressive web applications to solve the biggest and most troublesome eCommerce woes. 

4 eCommerce woes that PWAs can solve for you

1. You don’t have the necessary budget to get native apps developed

PWA development

Mobile apps are great. But you cannot have just one, right? If you are targeting Android users with a native mobile app, you cannot leave behind iOS users. And getting two apps developed sure would involve a lot of time and effort. Not to mention funds, that you might not have at that moment. 

Even if you get a single cross-platform app developed, the investment would be substantial. However, with PWAs you get faster and more cost-effective development timelines. Along with a native-like experience.

With PWAs, you are also saved from the app store subscriptions you have to pay to get your app listed. 

So your customers can quickly get on to your PWA and shop to their heart’s content, without ever having to wait for your app to go live. And you get to reach your customers at a significantly lower cost.

Also, with Progressive Web Application Development Services like we provide at SynergyTop, you also get valuable advice and guidance for planning and launching your PWA. 

2. People don’t like downloading apps

App Download

Mobile apps are great. People spend 90% of their mobile screen time surfing apps. However, that time is spent on only a few apps. 

Downloading new apps takes storage space, which most people don’t have. And especially if people aren’t going to use your app every day, they’d be unwilling to download it. This means the people who don’t download your app, don’t shop from your eStore. For you, this is a direct loss of business. 

PWAs can fix that for you. Given that PWAs are web-based, they don’t need to be downloaded. This saves valuable storage speed for your customers and brings them closer to your business.

Plus, PWAs work with slow Internet connections and without Wi-Fi too!

3. Speed issues are driving your customers away

web speed optimization

No one likes to wait for slow-loading mobile apps and websites. Customers will rather switch to your competitor than wait for your site/app to load. 

Now it might become challenging to maintain the speed of your app or website after you have scaled and added multiple product pages to your online shop. 

That won’t be an issue with PWAs. That’s primarily because PWAs use modern web development technologies and frameworks, which make them ideal for speedy and smooth user experiences. 

4. People are using search engines while your app sleeps in the app stores

Search engine visibility

When people need to buy something, the first place they visit is a search engine, like Google. And unlike mobile applications that don’t get indexed on search engines, PWAs do appear in search results. 

So if you want qualified customers who are looking for your products, PWAs have an edge over mobile apps. 

Get your progressive web app developed today

Even giants like Flipkart to AliExpress are switching to PWAs to further their stronghold in the eCommerce world and it is time you join them too. Get a stunning progressive web app designed and developed for your business.

But remember to only trust experts for the job.

We, at SynergyTop, have expert manpower and several years of experience in developing PWAs. And we can replicate our past success in PWA development for your business too. Get your free, no-obligation quote right here.

About SynergyTop

SynergyTop is a San Diego-based digital commerce company that offers tech-backed services to clients across the globe. From offering traditional tech services like mobile, website, and eCommerce development and digital marketing to harnessing new-age technologies like Progressive Web Applications, Blockchain, Artificial Intelligence, Augmented Reality, and Virtual Reality, we can be a one-stop technology partner for your business.

For more details, write to us at
info@synergytop.com or fill in our contact form.