EasyTatt™ was founded by passionate tattoo artists who help people express themselves through creative body art. The company specializes in temporary and semi-permanent tattoos, allowing customers to try designs before committing to permanent tattoos. In addition to individual consumers, EasyTatt™ also creates custom tattoos for sports clubs, businesses, corporate events, and private celebrations.
EasyTatt™ required an eCommerce platform that could accommodate its unique product offerings while providing a shopping experience beyond the capabilities of standard Shopify functionality.
To create a customized shopping experience, SynergyTop developed several Shopify enhancements, including:
The solution combined a streamlined shop...
| Steps | Process Details | Deliverable |
|---|---|---|
| Shopify Platform Implementation | After evaluating the client’s business requirements, SynergyTop recommended Shopify as the ideal platform for scalability, flexibility, and simplified store management. | Result: A reliable eCommerce foundation built for future growth. |
| Custom Shopping Experience | JavaScript-based customizations were developed to create a unique storefront tailored to EasyTatt™’s branding and customer journey. | Result: Improved browsing experience and stronger brand identity. |
| Cart & Upsell Development | A custom cart drawer and personalized upsell kits were implemented to recommend complementary products during the purchasing process. | Result: Higher customer engagement and improved average order value. |
| Collection Page Enhancements | Custom color swatches were added to collection pages, allowing customers to easily browse tattoo variations and available options. | Result: Better product discovery and simplified shopping experience. |
A tailored Shopify experience designed around EasyTatt™’s unique products and branding.
Custom upsell kits and product recommendations encourage larger purchases.
Color swatches improve product discovery and simplify browsing through thousands of tattoo designs.
A custom cart drawer creates a smoother checkout process for customers.
Built on Shopify to support continued product expansion and business growth.
Custom storefront features created a more engaging and intuitive shopping journey, resulting in positive customer feedback.
Personalized upselling features encouraged customers to purchase complementary products during checkout.
The platform efficiently supportsmore than 5,000 tattoo designs across 60 styles, providing a strong foundation for future expansion.
Shopify customization enabled the client to launch more quickly while reducing development complexity and costs.
The customized Shopify solution positions EasyTatt™ for continued business growth and product expansion.
| Aspect | Before Solution | After Solution |
|---|---|---|
| eCommerce Platform | No optimized solution | Customized Shopify storefront |
| Product Browsing | Standard experience | Interactive color swatches |
| Shopping Cart | Default Shopify cart | Custom cart drawer |
| Upselling | Limited | Personalized product recommendations |
| Product Catalog | Basic organization | Supports 5,000+ designs across 60 styles |
| Customer Experience | Standard | Customized shopping journey |
| Business Scalability | Limited flexibility | Built for future growth |
Shopify
JavaScript