If you are just starting out in the digital world, it can get complicated - if not exasperatingly overwhelming - to decide where to start. You want to reach your audience in all possible ways. But you also need to stay within the budget. You want more digital assets. But you also need to get [...]
People spend an average of close to 5 hours on their mobile each day. That makes mobile phones a great way to get in touch with your business audience. But if you are thinking of getting an Android/iOS app developed, think again. People don’t like downloading apps. Most apps get uninstalled within 30 days of [...]
Education today looks nothing like it used to look at the turn of the century. E-books are replacing hardcovers and lectures are happening online instead of in classrooms. Smartphones have become the crux of learning. And the education market has become a platform for technovations (tech innovations!). Big shots in the tech world like Samsung, and [...]
Your dream mobile application won’t fulfill your needs unless you invest the time and energy up front. When managers craft a plan ahead of time, their partnerships with app developers are more successful. Outside vendors won’t understand your business vision without context. It’s up to you to outline exactly how you want your app to look and function. [...]
