WordPress is one of the most popular content management platforms today.
Almost 40% of the web is powered by WordPress. And that’s not without good reason.
WordPress pretty much has all the functionalities that you need to set up a website and start your digital journey. Whether you want to run a personal blog, a commercial website, a portfolio, or even a news site, WordPress is hands down the best choice.
But when it comes to E-Commerce, someone else sits at the top of the totem pole.
Shopify single-handedly commands 11% of the total E-Commerce market share.
So, when you want to set up an online shop, should you ditch WordPress in favor of Shopify?
You could do that. (We don’t recommend it though!)
But then you’d also have to bid adieu to all the awesome WordPress features you were getting.
Don’t want to miss out on WordPress features but also need Shopify’s sale-specific functionalities?
The Shopify Buy Button is a one-stop solution that will solve all your woes.
With this one single button, you can integrate the prowess of Shopify into WordPress. It literally brings to you the best of both worlds.
Further in this piece, we’d discuss:
- What are the benefits of integrating Shopify into your WordPress website?
- From where can you get started with your WordPress and Shopify integration?
- How can SynergyTop help you in easy integration and boosting your sales?
Let’s get started
Further Reading
- Learn how Shopify lets small businesses add the power of Augmented Reality to their user’s buying experience.
- Top 10 Shopify Plus features that will boost your online sales.
Business Benefits of WordPress and Shopify Integration
1. Cover Up For WordPress’ Lack of E-Commerce Functionalities
WordPress has a host of features and functionalities that can let your creativity and imagination run wild. But there is no out-of-the-box E-commerce functionality.
The Shopify Buy button lets you add what’s missing without the hassles of having to design, build, and manage an entire store. For example, if you sell sunglasses, and have a blog post on your WordPress website discussing how sunglasses help individuals stay safe from sun damage, all you need to do to convert a reader into a customer is adding a buy button in the blog. Your readers can just click on the button and make a purchase directly without navigating away from your page.
2. Get an Online Store Even With a Minimal Budget
Running an online store costs a few hundred dollars per month, to say the least. Plus, you’d have to pay more for the additional functionality you desire.
The Shopify integration into WordPress costs a mere $9/month. And you continue getting free or extremely low-cost access to plugins and integrations that are core characteristics of WordPress.
3. Seamlessly Add a Selling Feature To Your Site
Shopify is the online sales superstar because it lets users manage storefronts at their fingertips. With the Shopify Buy Button integration, you can:
- Manage your business from a unified panel,
- Accept 70 different payment methods,
- Manage your inventory,
- Handle shipping, and
- Deal with taxes.
And all that is possible without having to code or deal with the CSS or leaving the comfort of your WordPress dashboard. No learning curve is involved.
4. Get Enhanced Security With Shopify
When you have a regular information-sharing website, security often slips out of the list of your top concerns. But when you are selling stuff and accepting payments, you need to ensure that your website is safe and that your users can make payments without the threat of financial fraud.
This becomes easy with the Shopify integration. It offers a 256-bit SSL certificate. And the platform is compliant with level-1 PCI. Thus, accepting card payments would be 100% secure.
5. Social Media And SEO Benefits
To be honest, the Shopify Buy Button will add additional JavaScript to your website. This would have ordinarily translated to a slower load speed and then a decrease in web traffic and SERP rankings.
But because you have all the controls in your hand to optimize your WordPress website for SEO and quick page load speed, the slight addition in JavaScript won’t actually hurt your site.
Plus, when people spend longer time on your site and make purchases, it would send positive signals to Google. Lower bounce rates will help you reach a higher SERP ranking. Moreover, with a Buy option, people are more likely to share your page with others. The result for you would be higher social engagement.
How to Get Started?
Excited to boost sales, bring in more revenues and start counting your money?
The best way to get started is by laying down your business goals.
Once you have listed the goals, our WordPress and Shopify experts will sit down at a roundtable with you to discuss ways to achieve those goals, have a smooth integration process, and ensure seamless sales.
About SynergyTop
SynergyTop is a San Diego-based tech service-providing agency. We have a team of developers and designers who can help you easily integrate Shopify into your WordPress website.
Our experts will not just help you brainstorm integration options, but will also help you set up shop and start getting conversions.
Why Choose SynergyTop for Your Shopify-related Needs?
- We have a team of specialized and certified Shopify experts. You can count on our experience.
- We can help you migrate from your existing E-commerce solution to Shopify.
- We offer smooth Shopify integration services.
- We offer flexible price ranges so that you can choose a solution that is in your budget.
- We excel at offering unwavering support and development services today, tomorrow, and beyond.
Want to get started with a basic E-Commerce website?
Want to start an E-Commerce store with Shopify or Shopify Plus?
Want to integrate Shopify and WordPress?
Want website design, maintenance, and update services?
Need digital marketing services to get your digital shop bustling with customers?
We have experts in all the domains who can help you achieve business goals in no time.
Schedule your initial e-meet with our developers, designers, and digital marketers by dropping a line at contact@synergytop.com today.
