Have you seen IKEA’s new virtual reality mobile app yet?
The VR application is a game-changer in the way people shop for furniture. All you have to do is simply use your phone or tablet’s camera to visualize how a piece of furniture will look in your space. The virtual reality app uses true-to-scale 3D models and offers an immersive shopping experience.
Now, this is not the only VR application. There are several virtual reality apps available in the market today. There are several iOS and Android VR apps that people are using on a daily basis.
Now, if you are looking to get a mobile app developed for your business, it is important that you consider the use of Virtual Reality.
Not sure why you might need VR application development?
Let us explore the importance of virtual reality apps and why you should invest in virtual reality app development.
Virtual Reality technology has been expanding immensely and has changed our perspective of looking at things. This technology is on the verge of exploding and has a huge potential to change the way business is done and, of course, the way mobile apps are developed. Virtual Reality and its many applications are drawing the attention of mobile app developers, entrepreneurs, and investors too. And that’s not without reason.
There is a huge increase in demand for Virtual Reality applications and thus this trend is on the rise. The top mobile app development companies have already started banking on this technology and leveraging the potential of VR app development.
In a global forecast report, it is predicted that by the end of 2024, the demand for virtual reality apps will reach up to $44.7 billion. The implementation of Virtual Reality in mobile apps is expected to continue increasing with time. More innovative features mobile VR features are also likely to be seen.
Role of Virtual Reality in Mobile App Development
1. Consistent Performance
The two most important things required in a mobile app are smooth performance and user experience. Not surprisingly, virtual reality can benefit both.
With virtual reality apps, you deliver the most seamless experience to your users. How? VR app development can help you consistently engage customers while not compromising.
With a virtual reality app, you can get a competitive edge over other businesses that are only relying on basic mobile app development.
2. Effective Learning Tool
During the pandemic, there was a marked rise in mobile apps being widely used for training and learning purposes. With the help of Virtual Reality, many big enterprises are creating mobile applications to train their employees and offer lessons to students & learners in all domains.
For example, Space Explorers is a virtual reality mobile app that lets people virtually explore the International Space Station.
Virtual Reality mobile apps make the experience of learning more interesting, engaging, and pleasant. This is helpful not just for the learners but also for those who offer the training.
3. Monitoring and Tracking
There is a need for a tracking and monitoring system in many industries. With mobile VR apps, it is now becoming simpler and more efficient.
Various locations can be tracked with virtual reality apps as they bring the capabilities of sensors into the applications. Anything can be monitored with a smartphone device through virtual reality.
The users can also get tracking information from businesses that have virtual reality mobile apps.
4. Increase in Productivity
Productivity is very crucial for any business. With virtual reality app development, productivity has seen a significant hike.
VR mobile apps help boost productivity as these apps provide engaging workplace experiences. The organization can also organize seminars using a VR application which saves a lot of time and effort for the management.
5. Enhanced User Engagement
Users have shorter attention spans today than ever before. This means you need to deliver something new and engaging to them all the time.
With iOS and Android VR apps, user engagement can be taken to a whole new level. This ultimately results in increased customer satisfaction and loyalty, which makes virtual reality app development worth the investment.
6. Increased Brand Loyalty
With virtual reality apps, businesses can better promote their products and services, ensuring loyalty for the brand.
Sephora, for example, uses its virtual reality mobile app that lets people try makeup products at home.
This app not just engages the customers but also makes them more inclined to use the Sephora app and shop with them.
7. Mobility
Another major reason why virtual reality apps are all the rage is that these apps let people truly enjoy the anytime-anywhere experience.
You can now use VR almost anywhere and anytime, like attending a meeting in one city while you’re actually in another. This kind of flexibility wasn’t possible before VR.
8. Better Mode of Communication
Before virtual reality (VR), applications typically provided disconnected communication. You could text, call, and even video chat with others, but that didn’t feel the same as being physically at the same place. With VR mobile apps, the communication experience has been enhanced.
Real-time, real-like interactions via video conferencing are now available which facilitates better interaction and ultimately boosts conversion rates for businesses.
Getting Started With Virtual Reality App Development
VR app development is all the rage today. Everyone is getting a VR app developed for their business. How can you stand out then? By engaging with virtual reality app development companies that don’t just jump on the trends but truly understand the VR technology and have experience in developing successful VR apps.
At SynergyTop, we have worked on various projects involving the use of mobile VR. This gives us the required expertise and experience to take your VR app ideas to success.
Here’s what makes us a preferred partner for VR application development:
- Hands-on experience in using the technology
- 70+ mobile applications developed so far
- 50+ domain experts
- 100% customer satisfaction rate
Want to explore the potential of using VR for your business application? Schedule a call with our virtual reality mobile app development experts today!