Mobile apps have become key tools for businesses to reach their audience’s hearts.

After all, 

But breaking into the mobile app marketplace is not easy. It takes a lot of time, effort, and money.

And when you’d be investing so much in mobile app development, it is important that know the nitty-gritty before you get started.

Now there are many self-proclaimed mobile app masterminds who are plastering their thoughts and beliefs across the Internet masking them as facts. You, however, don’t need that. What you need to be able to make the right mobile app development-related decisions is solid data. Data that comes from authentic sources and is presented in a comprehensible manner.

In this article, I’ve tried to make that possible. I scavenged the Internet and found the most important mobile app development statistics that you need to find the answers to all your mobile app development-related questions. Here’s a quick roundup of the most important statistics worth your attention.

Read on. 

First things first, is mobile app development worth it?

The first thing that you need to understand before investing in mobile app development is whether it is actually worth it. Well, here’s what we can understand from the available data – 

  • There are 6.3 billion smartphone users in the world today. 
  • By 2025, the number of mobile users is expected to be 7.49 billion.
  • Globally, mobile app users spent an average of 4.8 hours on their mobile phones. 
  • Further 92.5% of the time people spend on their mobile phones is spent on using some mobile application. 

These figures make it clear that as access to mobile phones increases, there will be a wider audience that you can capture and convert using apps. And the increase in mobile phone usage will also directly result in an increase in the time people are on mobile apps, allowing you more time to convince and engage your target group. 

Now that you know that investment in mobile app development is worth it, you need to nail down the specifics.

One of the key questions to ponder over is – 

Should you get native Android/iOS apps or go for cross-platform mobile app development?

Both native Android and iOS apps and cross-platform apps built using React Native, Flutter, Xamarin, or similar technologies have their own advantages. 

Here’s what the numbers suggest about Android vs. iOS app development

  • Estimates suggest that 75% of mobile app users are currently using an Android device, while only 25% have iPhones.

That means, if you want to reach a wider audience, Android app development is the way to go.

  • According to sources, iOS app development holds less than 15% of the mobile app development market. But it leads to revenue generation for the mobile app development community.

That means iOS mobile apps, though fewer in number, cost more than Android apps. 

  • Android and iOS apps together resulted in monetization worth  $133 billion in 2021. Out of that 63% of revenue came from iOS apps. 

This can be largely attributed to the fact that iPhones are more popular in high-income segments of society and that’s why you are likely to generate higher revenue by investing in iOS app development.

Thus, we can safely conclude that to reach a wider audience, you should consider getting an Android app developed. However, from a revenue standpoint, iOS app development is better, though it also comes with a higher development cost. 

However, the choice between Android and iOS app development should depend on who your target audience is and which platform they use the most. 

Also, if you feel that your audience is split between Android and iOS users and you need to get both apps, you should consider getting cross-platform mobile app development services. 

You can learn more about using React Native for developing high-performing business mobile applications here.

Further, you might also want to consider making your app available on Windows phones.  Though the trend for the Microsoft-backed Windows phone is on a decline, there were still 1 million+ Windows phone users in 2021. 

To capture that audience too, you can leverage Xamarin with its shared code for Android, iOS, and Windows devices. 

Once you have decided on the type of mobile app you want to target and the technology you want to leverage, you should contact expert mobile app developers for your needs. 

Here are some guides to ease your journey. 

Now, getting a mobile app development isn’t going to be the end of your journey. You will also need to make sure that the app goes live and is loved by the audience. 

One major problem that can put a halt to this journey, however, is if the mobile app crash. 

Here’s what data tells us about mobile app crashes and their repercussions

  • App crashes are known to cause 71% of mobile app uninstalls. 

That’s enough evidence to make you consider getting your app tested rigorously before launch. After all, 47% of apps that were launched needed more time for testing. And 44% of app defects are found by the end-users. 

To not become a part of that miserable statistic make sure you focus on minimizing app crashes.  

Learn more about how to not let a crashing mobile app crash your business here. 

Other than crashes, you also need to focus on your app’s overall performance. Here’s what the statistics reveal about performance issues in apps and how users react to them – 

  • Interface-related inconsistencies irritate 58% of mobile app users.
  • If your app doesn’t load fast, you can expect 70% of users to immediately abandon it.
  • Also, 43% of users get frustrated if the app takes more than 3 seconds to load. 
  • Not just your app, negative experience also tarnishes your brand’s image as 65% of users said that poor mobile app experiences negatively affect their opinion about the brand. 

Now you can avoid all these issues by hiring expert mobile app developers who have a stronghold on developing error-free apps and also testing the apps to perfection. 

Mobile App Development in 2022 And Beyond – What To Take Care Of

Mobile app development is a long-term investment and you need to carry out the process keeping in mind the trends that are likely to rule the future.

Here are some key trends, as per statistics, to consider for mobile app development in 2022 and beyond.

  • 2.72 billion people are forecasted to watch videos on their phones by 2023. Thus, you should consider inculcating video content in your mobile app, without compromising on the speed and performance, though. 
  • Out of every $1 spent on mobile apps across all app stores, 68 cents went to apps related to cryptocurrency in 2021. That means in the future, crypto-based apps are likely to generate higher revenues. 

Other known trends to revolutionize mobile app development in 2022 and beyond are –

Mobile apps are expected to generate more than $935 billion by 2023 through paid app downloads and in-app purchases. 

To make sure you are ready to take a slice of this big-budget pie, it is best to start getting your business mobile app developed today.

Team SynergyTop has a team of 50+ experts including expert mobile app developers who can help you get your app developed and live on app stores within time and budget and without bugs and issues. Schedule your free, virtual app development consultation with our team today.