Good Art

SynergyTop Enhanced eCommerce Functionality for GoodArt

Started in 1990 in Los Angeles, GoodArt is a business dedicated to providing high-quality, handcrafted products such as pendants, chains, bracelets, rings, pins, and more. 

Good Art also lets its customers get customizations in their handcrafted products. To highlight their range of customized range of products, GoodArt needed a specific set of functionalities on their website store.

Client’s Goals

GoodArt’s key goals with their association with us were:

• Custom functionality for their specific range of customizable products. 
• Option to add complementary products to the cart along with the main product.
• A system that can change the price of the product based on the number of letters to be printed selected by the customer.                                                                                                     

The Challenge

Our client’s website and eCommerce were built on Shopify and while the platform suited their basic needs, they need Shopify customization to meet their specific needs with the customized products. The key challenge they were facing was they couldn’t just drag and drop elements and required code. 

Tech Stack

The following tech stack was used to deliver the required solution to the client 

The solution

To help GoodArt achieve its goals for its customized product range, we delivered the following solutions:

• We created custom functionality for the specific product range.
• We created functionality that lets users add additional products along with the main product. This helped in getting upsells.
• A specific functionality was created that lets customers select letters to add to their customized product.
• Based on the number of letters selected by the customer, the price of the product was made variable with the use of an algorithm.