Have you seen IKEA’s new virtual reality mobile app yet? The VR application is a game-changer in the way people shop for furniture. All you have to do is simply use your phone or tablet’s camera to visualize how a…

React Hooks were launched in React 16.8.0 version in early February 2019. They cannot be used in production until it is decided to update React. React Hooks enables us to use features of React and state without the need to…

Cutting-edge technologies like Artificial Intelligence and Machine Learning are growing massively as companies are looking for cost-effective, fast and new ways to use big data. The organisations should...

In the year 2020, the people were locked in their homes and found innovative ways to connect with the outside world. Some of the industries struggled to find the alternatives for the physical resources to make sure that the day-to-day…

The fashion industry is going through a huge digital transformation, shift can be seen from the offline stores to the channels and devices driven by technology. The fashion industry is now embracing these changes...

In the Forrester Wave™ B2C Commerce Suites, Q2 2020 report, commercetools is named as a leader in B2C commerce being the next-generation commerce software company. It is the new-school...

The leading brands and retailers are already done working with outdated Oracle Commerce platforms. Still, many of them are worried about huge investments which they have already made in ATG. commercetools is a modern commerce platform designed for today and…

The headless commerce platform is modern commerce architecture where the front end is separated from the back end and then associated smoothly via Application Program Interfaces (APIs).

For commercetools, success is defined by its customers. The founders of commercetools felt the need for scalable and modern cloud platform with an approach of API-first. But the vision needs to be aligned with reality from time to time and…